Google Analytics or GA in short, is a free (basic) service by Google for webmasters for detailed tracking of traffic to one's website/blog. It is also available in premium but we do not need it as basic service, which is free, shows us everything we need to know. It shows us a number of useful stats which are crucial to succeed with our online business. Beside the number of pagviews, unique visitors or bounce rate, it also shows the keywords data, page load time, from where visitor landed, which browser they used, what error they encountered, real time reporting, event tracking, campaign tracking, flow visualization and much more. Do you have any reason not to use Google Analytics on your blogger blog? Every other individual blogger or big companies use Google Analytics on their webpages so that they can do better in their market and provide maximum user friendly experience to their visitors.
Steps To Add Google Analytics On Blogger Blog
1) Setting Up your account with Google Analytics!
- Go to Google Analytics Page and click on Sign in Link (Top Left Side). Your your existing Gmail account to sign into Google analytics account.
- After Sign in, click on Sign Up button (in left side corner) to begin with setup process of your account.
- Now you will have to fill up the necessary data required to setup your account like as; Account Name, Website Name, Website URL, Category, Time Zone etc. (see image below). Fill up all the required data and proceed.
- After that scroll down to the end of the page and click on blue button "Create Account", then a pop dialogue box of "Terms and Conditions" will appear. Accept their terms and conditions to proceed with the account setup.
2) Adding Google Analytics To Your Blogger Blog
- Go to Blogger → Settings → Other and then scroll down to the end.
- You will see there is a option to add our UA id in "Analytics Web Property ID" box so paste your UA tracking id you had copied from Google Anaylitics account (See image below). Then save these settings and move on to next step.
- Now go to Template → Edit HTML then wait to load the template code box.
- Click anywhere inside the template code box, press Ctrl+F or Cmd+F so that a search box will appear.
</body>code line to search box and hit enter.
- If you found that ending </body> tag in your template code, then just before this
</body>tag line, paste this little code line
<b:include name='google-analytics' data='blog'/>
- Now save your template code because we are done with installation process.